Motivation will leave you broke.

Reader, I say that with love. Because if you’re waiting for the feeling to create content, you’ll always be waiting.

That’s why I believe in batching.

Not because it’s rigid. But because it creates freedom. Freedom to play when inspiration strikes. Freedom to stay present with your family. Freedom to have sales coming in—without having to live online.

This hit me hard after having my daughter. It’s way too easy to spend the whole day kissing baby toes and then wonder why I didn’t post. That’s why I scheduled dedicated time (and even booked a Peerspace) to shoot my content. Discipline makes the difference.

🔥 Here’s how I’ve simplified batching lately:

1. Organize your process. I just spent two hours reorganizing my ClickUp space (you could do this in a notebook, Google Doc, or paper calendar). The key is: one place for your ideas, captions, and shot lists.

2. Schedule your time. Don’t just “hope” you’ll get to it. Put a batching block on the calendar. For me, that means time to create for Instagram and LinkedIn. YouTube is my creative outlet, but IG + LinkedIn are where I sell.

3. Batch the basics. – Photos (enough to sprinkle across weeks). – B-roll clips (so you always have movement footage). – Talking videos (because your audience needs to hear you).

4. Keep it simple. Batching doesn’t mean high-level editing or big productions. Start where you are. Clients are attracted to your clarity, not your transitions.

I don’t think batching is stale. I think it’s smart. It’s what makes posting sustainable.

Because at the end of the day, discipline doesn’t cage you—it opens the door to the kind of freedom abundance is built on.

🫶🏾 Jourdan

P.S. If you’re not sure where to start, the Social Sales Starter Kit is a springboard. It’ll give you the structure you need to turn your posts into paying clients. Grab it here.

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